Transforming Organisational Culture through the Impact of Information Integration

Magdalena Dănileţ, Doina Fotache, Adrian Munteanu and Octavian Dospinescu

Faculty of Economics and Business Administration, Alexandru Ioan Cuya University from Iaşi, romania

Abstract

Over the last 2-3 decades, investments in the new information technology (NIT) have left a deep impression on the life of organisations, that goes beyond ample differences in each organisation’s degree of automatisation. Furthermore, although the generalisation of NIT investment has not produced, on short and medium term, the expected effects on financial and organisational performance, its trend has remained on the increase, and the preoccupation with the development and the implementation of new technologies remains associated with the “ice-breaker” imagine in almost any field. Research has demonstrated that although technology is one of the most important factors that influence productivity and that, although at least in theory, all countries have equal access to technological innovation, in fact, productivity is influenced by many other factors (acquiring physical and human capital, infrastructure, the structure of the market, demographic evolutions, the degree of competition etc). 

Keywords: organizational, culture, integration, productivity
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