Abstract
In this article the technique allowing is considered to prolongation of lifecycle of innovation product by its modernisation and release of a new consumer market product. It is reached by time definition and financial resources and also formalistic approach application for base innovation modernisation. The purpose of approach described in article is the innovation project development forecast at the last stage for timely decision-making and reception of additional profit at the limited time and with limited finance
Keywords: value, chain, co-innovation, value-time curve, modernization, innovation lifecycle