@article{bartosik2026market,
  title = {Market Trends in Experience-Based Tourism:  The Growth of Sharing Economy Accommodation and Niche Tourism in Europe},
  author = {Karolina Klaudia BARTOSIK},
  year = 2026,
  url = {https://ibimapublishing.com/p-articles/47Tourism/2026/4719226/},
  journal = {Communications of International Proceedings},
  volume = 2026 (11),
  doi = doi.org/10.5171/2026.4719226,
  abstract = {This study examines key market trends in experience-based tourism in Europe, focusing on the interplay between sharing economy accommodation and niche tourism. Despite extensive research on these areas, existing studies tend to analyze them separately, resulting in a limited understanding of how they jointly shape contemporary tourism development. To address this gap, the study adopts a qualitative research approach based on secondary data, including statistical data from Eurostat and selected industry reports. The analysis combines historical data with forecast-based insights in order to capture both past developments and expected future trends. The findings indicate a strong expansion of sharing economy accommodation, particularly following the post-pandemic recovery, with growth concentrated in major European tourism destinations. At the same time, forecast-based analysis suggests that niche tourism does not follow a uniform development path. Wellness tourism is expected to remain a relatively stable and mature segment, while culinary tourism is projected to experience rapid growth, reflecting increasing demand for authentic and experience-oriented travel. Overall, the results suggest that experience-based tourism in Europe is shaped by the interaction between changing tourist preferences and the growing role of digital platforms. The study contributes to a better understanding of structural transformations in the tourism market and provides insights into the future development of experience-based tourism.},
  keywords = {experience-based tourism; sharing economy accommodation; niche tourism; digital platforms},
  note = Article ID: 4719226
}
