@article{zaikauskas2022digital,
  title = {Digital Marketing Plan for CubiCasa OY USA},
  author = {Adomas ZAIKAUSKAS and Ricardo Fontes CORREIA and Carlos R. CUNHA},
  year = 2022,
  url = {https://ibimapublishing.com/articles/IBIMABR/2022/476918/},
  journal = {IBIMA Business Review},
  volume = 2022,
  pages = 14,
  doi = 10.5171/2022.476918,
  abstract = {The aim of this paper is to provide an analysis that will be necessary for the development of a future digital marketing plan for CubiCasa OY with the main goal to attract new customers in the United States market.  Specifically, the following topics are addressed during the analysis: external and internal examination of CubiCasa in the United States market to assess the current company’s position in the market; performing empirical research to figure out the most important aspects for real estate photographers and businesses.},
  keywords = {Digital Marketing, Case Study, Qualitative Research, Digital Channels},
  note = Article ID: 476918
}