@article{lkov2025smart,
  title = {Smart Technologies for Sustainable Appliance Consumption},
  author = {Daniela ŠÁLKOVÁ and Renáta KŘEČKOVÁ and Václav HOUBA},
  year = 2025,
  url = {https://ibimapublishing.com/articles/JEERBE/2025/889040/},
  journal = {Journal of Eastern Europe Research in Business and Economics},
  volume = 2025,
  pages = 15,
  doi = 10.5171/2025.889040,
  abstract = {Driven by the growing global emphasis on energy savings and environmental responsibility, this study explores how digital innovation can improve consumer purchasing decisions for energy efficient appliances. While previous research has analysed individual factors influencing sustainable consumption, there is a significant gap in understanding how advanced technologies - such as artificial intelligence, blockchain and augmented reality - collectively influence consumer behaviour in the appliance market. This study addresses this gap by developing a digital decision support application that integrates life cycle data, energy consumption indicators and supply chain transparency into the purchasing process. A mixed-methods approach was used, combining analysis of consumer purchasing patterns from 2021 with current digital trends and regulatory frameworks projected for 2025. Data were synthesized to design and simulate the application and evaluate its effectiveness in supporting sustainable decisions. The findings show that increased transparency, real-time feedback and user-centric digital tools significantly improve consumer engagement with energy-efficient technologies. In addition, the study highlights the crucial role of increasing energy literacy and trust in digital information to promote sustainable consumption. This research contributes to closing existing knowledge gaps by offering a practical framework that links digital innovation to sustainability objectives and provides practical insights for manufacturers, policymakers and researchers.},
  keywords = {sustainable consumption, innovation, consumer, technologies},
  note = Article ID: 889040
}