Onur GUVENC

School of Management, Almaty Management University, Kazakhstan

Abstract

This study focuses on how consumers view virtual and augmented realities as empowering present and future tenses.  We are exploring how new technologies can become the basis for a new computing platform and, ultimately, affect the emotional side of using such systems to increase sales in various marketing areas.

The potential opportunities that virtual and augmented reality provide for future professions are increasingly recognized in the press.  The document also considers the impact of several aspects of the relationship between the buyer and the supplier, including all technological advantages such as active prints, a magic mirror that enhances reality, cognitive change, creating a powerful and exciting presentation of your product, and many other innovations in the field of medicine.  Also in the article, it is pointed out some of the negative aspects of virtual and augmented reality associated with headache and eye pain.  The discussion gives marketers some incredible directions for future research and scientific work in general, provided by virtual reality.

Keywords: Digital Marketing, Emotions, Virtual Reality, Augmented Reality.
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