Satisfaction in Business Relationships: Literature Review, Challenges and Perspectives

Business relationships are an essential element of relational marketing, proper management of business relationships allows companies to obtain benefits; satisfaction is the condition that makes it possible for commercial relationships to last over time; The objective of this research was to identify the findings on aspects that affect satisfaction in the commercial relations of companies; To achieve this purpose, a systematic review of the literature of 191 articles that matched the search criteria was carried out; After narrowing down the sample, 23 articles were chosen, written in the period 2010-2021; theories, authors, methodologies and limitations of the studies were identified; Opportunities for future research were also identified.