Latest Communications of International Proceedings articles

The current times, which carry the name of the digital revolution, have left their mark on the relationship between businesses and consumers in terms of both communication and the consumption of goods. In addition, the unexpected COVID 19 pandemic has acted as an intense stimulant…

The study aimed to identify which factors are essential when booking accommodation using online accommodation booking portals, as well as to examine how respondents evaluate the selected portals in terms of these factors. The survey was conducted in October 2022, with a group of 119…

The paper seeks to examine different facets of business-to-business (B2B) relationships availed by small and medium-sized enterprises (SMEs) in international contexts. The theoretical approach is meant as a preamble for further conceptual and empirical endeavors, putting forward a context-driven perspective. The literature-based overview allows bringing…

The contribution focuses on examining consumer behavior in the context of environmental attitudes. The aim of the research was to examine gender differences in the evaluation of selected attributes of environmental aspects of consumer behavior. The data were obtained through a questionnaire survey with a…

This study aims to explore the potential of augmented reality (AR) in enhancing the online shopping experience for customers of clothing brands. It investigates the effective utilization of mobile AR applications by clothing brands to offer a more immersive and interactive shopping experience. This research…

This study aims to prove the role of Organizational Culture (OCR) and Value Oriented Development (VOD) interaction on Company Competitive Advantage (CCA) from a management perspective.  This research used a quantitative study with survey instruments. The survey was conducted by 433 officials at the strategic…

The objective of this article is to outline research plans for assessing the quality of services provided on ferries transporting passengers between Poland and Sweden. The article details the research design, which involves conducting a diagnostic survey in the form of a questionnaire. The questionnaire…

Highly urbanized cities are important engines of the economy, being places of meeting, creativity and innovation, and centers of services provided to their surrounding areas. Due to their population density, cities have the potential to save energy and transform towards a low-carbon economy. Cities are…

This short article aims to prove that there is a need to study sustainable human resource management (HRM). We state that sustainable HRM is necessary to achieve sustainability at the global level. We also show that, despite the development of research on sustainable HRM, this concept…

A continuous challenge in recent years has been the study of algae - plant organisms with nutritional value and extremely valuable chemical content. This paper seeks to highlight the contribution   of   sensory  analysis   combined   with   food  safety  in  the   consumption   of   cheesefortified with algae. Quality…