Latest Communications of International Proceedings articles

This study examined the influence of Communication on consumers’ purchasing decision of two competing sugar brands in Nigeria. Anchored on the Elaboration Likelihood Model and Diffusion of Innovation theory, the study adopted the quantitative research design using the survey method. The random sampling technique applied…

Highly customized products are what every client seeks. Each has its own preferences and needs to express its individuality in its own unique way. Furniture not only brings comfort and utility, but also shapes the environment we live in. It has always been a key…

This paper aims to analyze the impact of the level of education and the material condition of the population on the unemployment rate in Romania. In order to achieve the proposed goal, we analyzed time series for the period 2011-2019 for a series of variables…

Today, 90% of marketers say social media is gaining the attention of their company, just one of its many benefits. Social media is an essential part of any marketing strategy. The benefits of using social media are so great. Social media marketing is a key…

What we found missing from the literature was a holistic view of project planning with limited resources and as part of a project portfolio. Participant observation was the primary research method. The authors relied on the analysis of the literature on the subject, confronting it…

The internal control management system is like a living organism and must update its form frequently, thus managing to remain effective for the institution being implemented and improved by each employee and not left only on the shoulders of the board of directors or the…

This paper addressed the current creative and cottage industry scenario to strengthen the local craft community's local knowledge, especially in East Coast Malaysia. The states have been chosen because their uniqueness and identity vary from other states in Malaysia. The available local craft product has…

The work attempts to identify issues of particular importance in the field of eco-audit, implemented in enterprises from the power sector. The requirements of the Eco-Management and Audit Scheme EMAS constitute guidelines, thanks to which it is possible to organize the obligations in the field…

The aim of the research was to determine the state and conditions for the development of innovation in enterprises operating in the peripheral regions of north-eastern Poland (in the poviats: Bartoszyce, Braniewo, Ketrzyn and Lidzbark Warminski). The innovativeness of enterprises operating in the peripheral regions…

The article presents changes in expenditures incurred for the development of fixed assets related to the protection of the natural environment in Poland in total, in selected years from 2005 to 2020. The structure of the expenditure according to the investment directions and their sources…