Latest Communications of International Proceedings articles

Women represent approximately half of the global human capital but continue to remain one the most underutilized resources since their contribution to economic development is hindered by various barriers. Sustainable economic growth can only be achieved by fully allowing women to become economically empowered which…

The COVID-19 pandemic and the related quarantine have become a great challenge for societies and governments. The aim of the article is to present, analyze and evaluate the management of the quarantine process in Poland. The applied research methods included a critical study of specialist…

The article aims to analyze selected factors determining the development of startup ecosystems on the example of Poland. The theoretical part presents the definitions of a startup and startup ecosystem. Factors influencing the development of startup-friendly ecosystems, which significantly affect the innovation of global economies,…

At present, effective marketing is a precondition of success of companies as well as organizations in non-profit sector. Marketing is a tool that helps to get information on what people want and need, how they behave in purchasing process. All relevant information are then adopted by…

Currently, the field of globalization is expanding among multinational companies. It is the processes of globalization that have a strong impact on individual companies. Those in the world economy create significant differences that can affect the position of companies in the market environment or their…

Students’ participation in research projects contributes significantly to the quality of education at universities by increasing students' soft and hard skills and hence - their attractiveness on the labour market, ameliorating final theses, and allows to select the most talented students who should be encouraged…

In article it is presented the essence of online commercial service, defined its quality and there are discussed quality attributes. Based on the studies of the literature, it has been proved that there is a gap in the research on the quality of online commercial…

The aim of the paper was to present the results of research on the competences of students/graduates. The research was conducted among students of public university, participants of the project “Be Creative - human resources development for the business services sector”. The project was implemented…

Socio-economic development of EU countries is significantly diversified. These differences relate to:  labor market, living conditions, salaries and expenses, education, environmental conditions and protection and foreign trade. On the basis of EUROSTAT data, an attempt was made to divide the EU countries into groups with…

Organizations use advertising, as well as other means of communication, to send messages that can get a response from the target audience, either behavioral or perceptual. Thus, advertising can be defined as a persuasive means of communication, which aims to change the attitude of its…