Latest Communications of International Proceedings articles

04
Dec
2021

Perception of Influencer Marketing in the Slovak Republic

Modern Marketing, Brand Perception and Consumer Insights: 38MKT 2021
Nowadays, relationship marketing and online marketing have become the most commonly used tools for companies in promoting their products or services. In addition, influencer marketing represents a mixture of new and old marketing tools. Its main goal is to engage through the placement of celebrities…
04
Dec
2021

Russian Experience in Implementing E-Government Procedures

Digital Transformation and Technology Integration in Enterprise Management: 38ISM 2021
The article deals with the problems of introducing "electronic government" technologies into the activities of public authorities. The authors of the article investigate the key aspects of the transition to online technologies for providing services to citizens of the Russian Federation in the context of…
04
Dec
2021

Strategic Planning as an Instrument of Public Administration in the Field of Scientific and Technological Development of Russia

Digital Transformation and Technology Integration in Enterprise Management: 38ISM 2021
Strategic planning in modern conditions of globalization, urbanization, growing competition among territories for attracting investments, intellectual resources, events, is the most adequate tool that can consolidate the efforts of the authorities and society in solving the problems of scientific and technological development of Russia. “Big…
04
Dec
2021

Job Burnout A Great, Non-Existent Problem?

HR Strategies and Workforce Development: 38HR 2021
Job burnout is a specific phenomenon influencing management and health problems. It can ruin individual’s health, one’s family’s health, community in which the individual and his family live, and if the extent of this phenomenon is widespread, even a particular part of society, since society…
04
Dec
2021

Assessment of Projects Financed from Structural Funds in the Sustainable Development Perspective

Green Economy, Sustainability and Environmental Policy: 38ENV 2021
The aim of the article is to evaluate projects financed from Structural Funds from the requirement perspective of sustainable development. To achieve this goal, the desk research method was applied, followed by own research using a triangulation method of research techniques: computer-assisted questionnaire (CAPI), individual…
04
Dec
2021

Innovation as a Strategic Advantage in the Market on the Example of Jinwanhong Industrial

Innovation and Technology in the Global Economy: 38ECO2 2021
The modern world poses new challenges for the economy as a whole and for each company separately. This dictates the need to change approaches to company management and look for new ways to solve strategic problems. Increased competition, global economic crises, geopolitical risks - all…
04
Dec
2021

Brief Considerations Regarding Special Criminal Offences Committed against the Financial Interests of the European Union

Legal Aspects, Business and Commercial Law in a Global Context: 38Law 2021
As a member state of the European Union, Romania has ensured a proper legal protection of the European Community’ financial interests by adapting the legal frame in order for the authorities to be able to identify and punish the criminal offences committed against the European…
04
Dec
2021

Threat Maps as a New Form of Taking Action on behalf of Supporting Public Security: Assessment of an IT Tool

Smart Governance and Urban Policy Innovations: 38PublicAdm 2021
A sense of security is one of the basic needs of every human being and has a decisive impact on the functioning of entire communities. Effective management of security is determined by the identification of threats and risk analysis. A threat is a potential cause…
04
Dec
2021

Facilitating Ecological Learning through ESP Material Development for Students in the Life and Natural Sciences

Green Economy, Sustainability and Environmental Policy: 38ENV 2021
By conducting surveys and questionnaires, we have aimed at identifying the needs of students enrolled in academic programmes within the domain of Natural and Life Sciences who also study English as a Foreign Language, Ecological Communication, and English for Specific Purposes. The analysis also targets…
04
Dec
2021

Public Companies’ Cash and Accrual Rates of Return in Selected European Countries During the Coronavirus Pandemic

Economic Impact of COVID-19 Pandemic on Countries Around the World: COVID38ECO 2021
The paper presents the issue of profitability of public listed companies from selected European countries during the coronavirus pandemic relative to their profitability in previous years. The analysis focuses on financial data disclosed by entities listed on the stock exchanges in Poland, Germany, France, Great…