Latest Communications of International Proceedings articles

The main objective of the research is to identify exogenous conditions for growth and development through innovation in the economy on the example of Polish tourism companies and to define a general course of action for improvement in the scope covered by the research. The…

Purpose – the purpose of this paper is to present the model of diffusion of technological innovation in competitive environment. The model was developed in the form of empirical model, it presents relations between identified variables. The findings revealed that the model developed is correct…

This research is a continuation from the earlier work of its authors on the requirements to identify and report key audit matters (further also referred to as “Key Audit Matters” or “KAM”) in auditors’ reports and its objective is to update, summarize and present the…

The purpose of the research is a comparative study of the psychosocial characteristics of health related behavior in undergraduate students with diverse cultural background who live and study in one cultural reality. A group of 97 native students and group of 108 foreign students of…

The objective of this research was to analyze the ecological behavior of business students in the context of a COVID-19 pandemic. The study was developed under a quantitative approach, descriptive in scope, non-experimental cross-sectional design. The sample consisted of 400 business students from a private…

A sense of security - or the lack of it - essentially determines the quality of life of every human being. Contemporary man, thanks to the digitized reality, has unlimited potential for creating his own existence. Cyberspace is now becoming an inevitable reality of everyday…

Consumer in the process of purchases requires new system approaches to measure fatigue. Neuromarketing is an innovative direction to improve the effectiveness of the company's marketing communications (primarily merchandising and advertising), by influencing the behaviour of a person as a potential buyer, taking into account…

 The Malaysian Employers’ Federation (MEF) has attempted to paint the minimum wage as being more beneficial to foreign than local employees, suggesting a lack of coherence in employers’ use of their managerial prerogatives, and blaming retrenchments on the minimum wage. The objective of this article…

The preferences of customers in the restaurant and hospitality industry strongly depend on national characteristics, fashion and the spread of certain behavioral patterns. Therefore, it is important to reveal how the increase in the popularity of pro-ecologically oriented ideas and healthy food can affect some…

Customer service is currently one of the tools for competing companies providing logistics services. The article is devoted to the logistic assessment of customer service provided by companies providing logistic services. The first part of the article focuses on the theoretical aspects in which the…