Latest articles

28
Mar
2011

Improving Website Ranking through Search Engine Optimization

Journal of Internet and e-business Studies
Internet is fast becoming critically important to commerce, industry and individuals.  Perhaps the most important single component of this communication network is the Search Engine (SE).  Successful Websites rank high in SEs hits, whereas unsuccessful Websites may not rank at all.  In an effort to…
24
Mar
2011

An Enterprise Architecture Methodology for Business-IT Alignment: Adopter and Developer Perspectives

Communications of the IBIMA
This paper proposes the use of an enterprise architecture methodology known as the Systemic Enterprise Architecture Methodology to determine the relevance of EA in addressing the business-IT alignment. A construct that characterized EA was developed based on review of the literature. A theoretical framework build…
20
Mar
2011

Six Sigma: A Key Driver for Process Improvement

Communications of the IBIMA
Six Sigma is a one of the most common used programs in production companies for reduce cost, improve productivity and provide a basis for goals improvement which leads to competitive advantage.  Understanding the key Six Sigma factors (Total Quality Management, strong customer focus, data analysis…
17
Mar
2011

Achieving a Competitive Advantage by SCM

IBIMA Business Review
The supply chain concept is theorized from the formation of a value chain network consisting of individual functional entities committed to provide resources and information to achieve the objectives of efficient management of suppliers as well as the flow of parts.The understanding and practicing of…
14
Mar
2011

Using ICT as a Value Adding Tool in South African SMEs

Journal of African Research in Business & Technology
This article investigates how Information and Communication Technology (ICT) has been used to add value to Small and Medium Enterprises (SMEs) in South Africa, particularly in the retail, production and service provision sectors. This empirical study had three objectives. The first objective was to find…
12
Mar
2011

Supplier Selection in the International Environment: A Comparative Case of A Turkish and an Australian Company1

IBIMA Business Review
International supplier selection, which is becoming a dominant strategy in an increasing number of sectors, is a multi-criterion decision problem. This study aims to contribute to this contemporary global issue initially by developing a multi-criteria hierarchical model for supplier selection utilizing the analytical hierarchy process…
10
Mar
2011

A Survey of Benchmarking Practices in Higher Education in Kenya: The Case of Public Universities

IBIMA Business Review
Benchmarking has been used as a tool, a methodology and a technique for continuous improvements in sectoral operations to gain and maintain competitive advantage. This was a survey of benchmarking practices in higher education in Kenya, the case of public universities, whose objectives were; to…
02
Mar
2011

A New Perfect Hashing and Pruning Algorithm for Mining Association Rule

Communications of the IBIMA
This paper presents a new hashing algorithm in discovering association rules among large data itemsets. Our approach scans the database once utilizing an enhanced version of priori algorithm, Direct Hashing and Pruning algorithm (DHP). The algorithm computes the frequency of each k itemsets and discovers…
01
Mar
2011

The Knowledge Enablers of Knowledge Transfer: An Empirical Study in Telecommunications Companies

IBIMA Business Review
Recently knowledge sharing (KS) becomes the focus of attention from many practitioners and academics. Knowledge transfer is an integral part of knowledge sharing. In order to build on the knowledge asset, organizations need to share knowledge and transfer this knowledge within organizational networks. Nowadays, managers…
28
Feb
2011

The BONSAI Approach Applied to Small-Medium Enterprises

IBIMA Business Review
In this paper, we describe the BONSAI approach and how Small-Medium Enterprises can take advantage of it. BONSAI consists of a set of behaviors, best-practices and guidelines which help professionals to develop better software. Conceived as an iterative and incremental process, it helps to integrate…