Latest articles

In the face of complex contemporary challenges—ranging from global crises to rapid digital transformation—Design Science Methodology (DSM) offers a structured approach for developing innovative, research-based artefacts that address real-world problems. This paper explores DSM as a paradigm that merges technological design with human-centered considerations, emphasizing…

The aim of this paper was to examine and compare the level of consumer ethnocentrism, materialism and impulsive consumer behaviour. Special attention was paid to differences between respondents according to gender and educational attainment. Types of purchasing behaviour from the perspective of customers in relation…

This study explores the critical role of student satisfaction in promoting academic success within higher education, emphasizing its relationship with motivation, academic confidence, and psychological capital. While prior research has addressed student satisfaction, few studies have analyzed its multidimensional influence alongside psychoeducational variables, particularly within…

This article aims to explain the basic concepts of gross domestic product, standard of living, quality of life and economic indicators that will serve as tools for analysis. The main objective is to compare the quality of life between individual countries using the Human Development…

This study explores machine learning approaches to predict customer churn in the banking sector. Following Dietterich’s Machine Learning Problem Research Life Cycle, six key steps were implemented: data gathering, preparation, exploratory data analysis (EDA), model creation, training, evaluation, and hyperparameter tuning.  A systematic literature review…

A precondition for the existence, stability, and competitiveness of enterprises is their performance. In measuring the performance of enterprises, the priority is mainly to monitor and measure their financial performance. The values ​​of financial indicators reflect all the consequences of ongoing processes in the enterprise.…

Although previous studies have explored the link between digitalisation and bank performance, the impact of these digital tools on deposit money banks in Nigeria remains debatable, especially regarding the components of digital accounting practices. This study examined the effect of digital accounting practices on the…

In Peru, the strong competition in the banking sector in the digital context has made customer loyalty essential, which is why the use of well-defined digital marketing strategies is important as a differentiating point in a competitive market. Although customer satisfaction has been widely studied,…

This study examines the evolution of printing techniques tailored for individuals with visual impairments, a population of nearly 2 million in Poland, for whom Braille is a fundamental communication tool. The aim is to identify and evaluate the impact of modern printing technologies, such as…

Portugal holds Europe's largest lithium reserves, positioning itself as a potential leading producer of this critical mineral. This prospect has sparked widespread debate over the economic advantages and environmental trade-offs of lithium extraction. The conscious and sustainable exploitation of these deposits could be the key…