The Importance of Implementation Constraints for Next-Generation Technologies in Theatres

The implementation of next-generation technologies may improve the efficiency of theatre operations and help theatres address contemporary financial and organisational challenges. However, the technological transformation of theatres is associated with numerous implementation constraints that may limit the effectiveness of these processes. Despite the growing importance of technological transformation in cultural institutions, the existing literature provides limited evidence regarding the factors constraining the implementation of next-generation technologies in theatres.

The aim of this study is to identify and assess the importance of implementation constraints related to next-generation technologies in theatres. The study applies the Analytic Hierarchy Process (AHP) method to compare and rank implementation constraints identified in previous research. The analysed factors were grouped into four categories: economic constraints, institutional constraints, technological and infrastructural constraints, and constraints related to competence and organisational culture.

The findings indicate that economic constraints and competence- and culture-related factors constitute the most significant barriers to technological transformation in theatres. Financial constraints were identified as the most influential factor overall, followed by the way theatre is defined and the habits and characteristics of theatre audiences. Institutional and technological constraints were found to be of secondary importance. The results suggest that the implementation of next-generation technologies in theatres is shaped primarily by economic and identity-related factors rather than by technological limitations alone.