Social Influence and Elderly Smartwatch Adoption: A Case Study
Digital Transformation and Technology Adoption - Trends and Challenges Across Industries: 39ISM 2022
Social influence (SI) is an important factor in adopting wearable technology. In the context of a fast-aging population smartwatches (SWs) have the advantage of responding to specific healthcare and assistance needs, which comes as an advantage when dealing with the older population. This study investigates…