Latest articles

 Mobility challenges in rural areas can have a negative impact on economic and demographic development. People in these areas often have to move to urban areas to find quality jobs or services, which can lead to a decline in population, and economic activity. In this…

The objective of this research is to identify the relationship between social media marketing and customer loyalty in a restaurant in Cieneguilla, Peru. The study aims to highlight the importance of leveraging technological innovation to strengthen customer loyalty and improve business competitiveness in the current…

Research has indicated that educational institutions and the job market are facing many challenges, one being the required employability skills of graduates upon recruitment. This study aimed to explore how important employability skills are to business students.  The research method used a sample of 123…

Artificial intelligence (AI) technologies rapidly transform marketing worldwide with fast-paced content creation productivity driven by machine learning algorithms generating heightened interest from researchers. In recent years, AI tools helped writers by acting as a helping hand in the creation process, quick fact-checking and grammar correction.…

Cosmetics package is not only a promotional element, but also part of a company's marketing strategy. It is not only intended to protect the product, but its aim is also the communication of information to the consumer, because clear and understandable labelling of cosmetics is…

This paper delves into the evolving landscape of private equity (PE) financing, particularly in the context of the real estate and project development sectors amidst global economic fluctuations and geopolitical uncertainties. With traditional debt financing losing its sheen, the study focuses on the burgeoning role…

In Peru, higher education has experienced significant growth due to the fact that public universities are unable to meet the demand of many young people who wish to pursue a university degree. In this context, the reputation and brand image of private universities are key…

The settlements inhabited by the Hungarian minority in Romania have mixed (with Hungarian and Romanian language) and partly segregated (Hungarian) school network. After the Romanian integration to the European Union and the simplification of border crossing, the Hungarian minority along the Hungarian-Romanian border, a new…

The aim of the article is to identify the key economic aspects of the operation of condo hotels. The paper considers the Polish condo hotel market. The research hypothesis is as follows: condo hotels are a noteworthy and at the same time risky form of…

This paper presents conception and architecture description of memory and type safe library as a tool to simulate multi-agent conflict situations with reinforcement learning support. The presented work discusses the creation of computer models compatible with the conception of games in extensive form. The document presents…