Latest articles

28
Nov
2011

Employer Branding in Selected Companies in United Arab Emirates

Communications of the IBIMA
The article is an attempt to analyze the concept of employer branding and apply the concept to selected companies in United Arab Emirates (UAE).  The concept of employer branding is drawn upon pre-existing theories, models, and practices across fields of marketing, human resource management and…
26
Nov
2011

A Study on the Validation of Green Supply Chain Performance Measures in the Automotive Industry

Communications of the IBIMA
This study was aimed at establishing the validity of the measures and metrics for automobile green supply chain performance measurement. The study involved statistical tests using 16 measures and 72 corresponding metrics. These statistical tests include exploratory factor analysis to investigate the construct validity of…
24
Nov
2011

Theorizing Collective Green Actions: An Institutional Perspective for the UAE Industries

Communications of the IBIMA
User satisfaction is an important predictor of online consumer behavior and the success of a web-based system. If customers are satisfied with the services received through the online system, it is likely they will keep using the system. To examine factors affecting user satisfaction with…
24
Nov
2011

Post-Secondary Students’ Behaviour in the College Choice Decision

Journal of Marketing Research and Case Studies
The objectives of this study are to explore Sarawak post-secondary students’ behavior in the college choice decision and to establish the rank of importance of the influencing factors in students’ college choice decision. A total of 512 post-secondary students in Sarawak are surveyed using questionnaires. …
23
Nov
2011

Business Failure Prediction by Using the Hybrid Technique of GA and ANFIS Based on Financial Ratio: Evident from Listed Companies in the Stock Exchange of Thailand

Journal of Financial Studies and Research
The objective of this study is to predict the business failure by using the combination of Genetic Algorithm (GA) and Adaptive Neuro Fuzzy Inference System (ANFIS). According to the forecasting procedure, 21 financial ratios are employed to use as the fundamental business failure signal for…
22
Nov
2011

Factors Affecting E-Service Satisfaction

Communications of the IBIMA
User satisfaction is an important predictor of online consumer behavior and the success of a web-based system. If customers are satisfied with the services received through the online system, it is likely they will keep using the system. To examine factors affecting user satisfaction with…
19
Nov
2011

Exploring Information Quality in Accounting Information Systems Adoption

Communications of the IBIMA
Information Quality (IQ) Management plays a vital role in the process of Accounting Information Systems (AIS) adoption. IQ is emerging as a well-known business problem in modern organisations. Specifically, the level of information quality is critical for all accounting processes, and has a significant impact…
16
Nov
2011

A Framework for Information Quality Assessment Using Six Sigma Approach

Communications of the IBIMA
Impacts of poor quality of information are felt at every level in an organisation. To mitigate these impacts, information quality must be assessed and managed. However, obtaining accurate measurements and cost-effective assessments of information quality have proven to be an extremely difficult task due to…
16
Nov
2011

Information Security Solutions Status and the Roadmap for Future Requirements

Journal of Information Assurance & Cybersecurity
Information Security (InfoSec) Surveys conducted worldwide show that the number and type of InfoSec attacks is expanding daily.  This is verified and validated through a survey discussed in this paper. The paper asks a number of questions concerning InfoSec issues, outlines a survey designed to…
15
Nov
2011

Critical Success Factors for Knowledge Transfer via Government Websites

Journal of e-Government Studies and Best Practices
The transfer of knowledge pertaining to government is central to the success of e-government websites. The purpose of this paper is to investigate how Australian government website providers perceive critical success factors (CSFs) for the transfer of knowledge from government to users (citizens, business entities,…