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An organization can boost its human resource management performance by implementing digital technology. While such notion is widely acceptable, in practice, not all organizations can afford the technology. For small medium enterprises, digital technology for HRM can be costly. Neither having their own IT team…

Financial integration, as part of the financial market union, implies closer interaction between global economies. The positive contribution of digitization can be found in the specialized literature, but it fails to provide an overview of the link between financial intermediation indicators and the use of…

The literature highlights an increase in interest in information on sustainability and CSR policies and highlights an increase in the number of sustainable and responsible investments. Although there are already studies that analyse the impact of ESG on Stakeholders, but more work must be carried…

Social responsibility disclosure (SRD) has become a pivotal topic in various economic sectors as it develops firms’ reputations, attracts new customers, and raises their market shares. Therefore, many entities are concerned with clarifying their role in their communities by providing voluntarily financial support to achieve…

The innovation capacities of today's companies are the basis of their adaptability and sustainability. Knowledge, information, and data are increasingly important resources. The ability to attract and internalize external knowledge in the company and the involvement of clients, partners, consumers, and other stakeholders are essentially…

Today, digital advancements in business challenge SMEs to reach and engage with their target audiences through advertising. Traditional advertising strategies require modification, as consumer behaviors are changing. Therefore, they view ads differently on various platforms. Nevertheless, Artificial intelligence gained wide opportunities in various industries, and…

A deepfake is a type of synthetic media, image, video or audio of a person in which their physiognomy has been digitally altered, using artificial intelligence, particularly deep learning techniques, so that they appear to be someone else, typically used maliciously or to spread false…

Nowadays, artificial intelligence and social media play essential roles in relationship marketing. AI improves customer engagement with tailored suggestions or automated reactions, while social media channels are essential for SMEs to engage and interact with customers more personally. Furthermore, digital technologies have fundamentally transformed the…

International companies decided to enter in different countries worldwide by establishing subsidiaries. These subsidiaries could be a representative office of the headquarters or a full fledge subsidiary with all competencies. In most of the cases companies decided in advance which positions in the subsidiary should…

Purpose: The main aim of this research is an investigation of attitudes towards the economic system and social issues. It was assumed that these attitudes depend on personality traits, locus of control being one of them. Methods: The study group consisted of 371 students. The locus…