Latest Communications of International Proceedings articles

Segmentation is one of the basic stages of formulating a marketing strategy and is the starting point for selecting the target market(s) of operation and the choice of positioning. It allows companies to optimise their marketing communication expenses and build relationships with buyers more effectively.…

Report: In the context of the modern world economy, the issues of further development of the BRICS countries, their participation in international trade, strengthening their positions in the political arena, as well as the joint creation of financial institutions, acquire particular relevance not only within…

The concept of the business model is destined to find realization, applicability and practicality in many aspects in the economic sector of entrepreneurship. The company in its entirety, represents a model framework with an interconnected process structure, essential for revenue generation, allocation and absorption. When…

The article deals with the investigation of civil liability in the case of damage by systems equipped with artificial intelligence.EU debate about policy option most common to all national systems could in the nearest future develop new rules for EU member states. EU seems to…

The term “hybrid” has been used relating to hybrid library professionals, libraries that combine an academic and corporate purpose or a library and museum’s purpose, use of hybrid instruction methods, or a library that combines public and private spaces, reactions of libraries to hybrid open…

The paper deals with the problem of managing a large-scale farm after the political transformation in Poland, i.e. after 1989. Based on the analysis of data covering the years 1996 to 2020, the impact of the political system transformation on management in the research subject,…

The article presents the results of expert surveys and the opinions of scientists about the need for a "green" transformation of logistics systems in the world. A statistical analysis of the development of logistics systems was carried out, taking into account the environmental component. The…

The article considers the results of the evaluation of the efficiency of reproduction of investment activity in agriculture of the Kursk region and the directions of its regulation. The analysis of investments in fixed assets in the Russian Federation and the Kursk region in 2015-2019…

The analyzed case of a sewage treatment plant located in Przeginia Duchowna shows that the company undertakes actions in line with the principles of corporate social responsibility and implements a consistent with them long-term strategy. The main area where a change in the company's operating…

After the change of regime in 1989, significant changes in the structure of the population can also be observed in Romania, one aspect of which is aging. Our research concerns in the examination of the situation of the aging and elderly generation in Érmellék– a…