Reporting Consumer Behavior Toward Agri-Food Products During The COVID-19 Crisis: Empirical Research
Marketing between Theory and Practice: 41MKT 2023
The COVID-19 pandemic has visibly impacted the behavior of consumers of agri-food products. Consumers have created new consumption and buying habits. The reasons behind these behavioral changes were caused by the fear of disease and death, but also by the regulations imposed by governments. Of…