Latest Communications of International Proceedings articles

This paper explores the emerging role of "kidfluencers" in shaping the marketing ecosystem, focusing on their significant influence on purchasing decisions and their integration into modern marketing strategies. Drawing on theories of consumer socialization and peer influence, the study highlights how children are increasingly seen…

The article presents important aspects of the Spanish economy that affect the development and functioning of entrepreneurship, especially startups. Startups, as an increasingly developing form of business creation, require an appropriate business environment that is highly sensitive to economic changes (economic system), and in particular…

The main reason for undertaking work on the study was the adoption of the AFIR regulation (Alternative Fuels Infrastructure Regulation), which generates numerous challenges in the field of infrastructure for electromobility, which EU member states must meet. Based on the aforementioned regulation, Poland, as a…

Nowadays, physical overload at work of the employees is a very serious problem all over the world. It leads to various occupational ailments and diseases. Moreover, very often the changes in the body are irreversible. There is also often a problem with diagnosing physical overload…

The trochoidal method is a grooving method used for machining wide grooves in CNC machine tools. The main objective of this work was to analyze the financial benefits of using individual strategies. The results of the calculation were presented in the form of a report…

The article presents the subject of machining of a C55 carbon steel shaft by turning. The test workpiece was divided into six sections of equal width. After processing, measurements of the geometric structure were carried out. The impact of changing cutting parameters on machining time,…

Energy consumption in Polish hospitals has changed over the years. In order to improve energy efficiency in these buildings, it is necessary to know the trends and determinants of energy consumption. The study aimed to examine the size of the hospitals and the efficiency of energy…

Objectives: The main objective of the article is to analyze the pace of decarbonization and reduction of air pollutant emissions in Poland and Spain. The directions and dynamics of changes in the structure of available gross electricity in Poland and Spain in the light of…

This study investigates the financialization of non-financial enterprises, a phenomenon where financial activities overshadow core operational functions. The research aims to analyze the causes, manifestations, and implications of financialization, focusing on the Polish context. The intent is to clarify inconsistencies in terminologies and perspectives in…

The study investigates the potential of small and medium-sized seaports along Poland's Central Coast as service bases for offshore wind farms (OWFs). Motivated by the need to support Poland’s ambitious offshore wind energy goals and the critical role of ports in enabling this transition, the…