Latest articles

17
Sep
2024

Towards Efficient Memory and Type Safe Modelling of Multi-agent Games: Development of Amfiteatr – Simulation and Reinforcement Learning Tool Written in Rust

Journal of Software and Systems Development
This paper presents conception and architecture description of memory and type safe library as a tool to simulate multi-agent conflict situations with reinforcement learning support. The presented work discusses the creation of computer models compatible with the conception of games in extensive form. The document presents…
13
Sep
2024

Review of Knowledge on the Graphs of Cyber-Attacks by 2024 for IBIMA Publishing Journals

Journal of Information Assurance & Cybersecurity
An attack graph is a visual tool used to represent potential attack paths, that a cybercriminal can use to gain access to a computer system or network. It consists of nodes and edges, where Nodes represent resources such as computers, servers, applications or data. Edges…
12
Sep
2024

No IT Background? No Problem: Develop Your HRM Application Using Google Workspace

IBIMA Business Review
An organization can boost its human resource management performance by implementing digital technology. While such notion is widely acceptable, in practice, not all organizations can afford the technology. For small medium enterprises, digital technology for HRM can be costly. Neither having their own IT team…
10
Sep
2024

Financial Markets Integration and the Consequences for Financial Stability

Journal of Eastern Europe Research in Business and Economics
Financial integration, as part of the financial market union, implies closer interaction between global economies. The positive contribution of digitization can be found in the specialized literature, but it fails to provide an overview of the link between financial intermediation indicators and the use of…
09
Sep
2024

ESG in the Sustainability Report and the Impact on Investors’ Choices: A Literature Review

Journal of Accounting and Auditing: Research & Practice
The literature highlights an increase in interest in information on sustainability and CSR policies and highlights an increase in the number of sustainable and responsible investments. Although there are already studies that analyse the impact of ESG on Stakeholders, but more work must be carried…
06
Sep
2024

Enhancing Financial Performance through Social Responsibility Disclosure: A Study of Industrial Companies in Palestine

IBIMA Business Review
Social responsibility disclosure (SRD) has become a pivotal topic in various economic sectors as it develops firms’ reputations, attracts new customers, and raises their market shares. Therefore, many entities are concerned with clarifying their role in their communities by providing voluntarily financial support to achieve…
05
Sep
2024

Uncovering the Relations between Customer Knowledge Management and Open – Innovation – A Cluster Analysis

Journal of Innovation and Business Best Practice
The innovation capacities of today's companies are the basis of their adaptability and sustainability. Knowledge, information, and data are increasingly important resources. The ability to attract and internalize external knowledge in the company and the involvement of clients, partners, consumers, and other stakeholders are essentially…
04
Sep
2024

The Impact of Artificial Intelligence in Shaping Advertising Strategies for SMEs: Systematic Literature Review and Qualitative Research

Journal of Marketing Research and Case Studies
Today, digital advancements in business challenge SMEs to reach and engage with their target audiences through advertising. Traditional advertising strategies require modification, as consumer behaviors are changing. Therefore, they view ads differently on various platforms. Nevertheless, Artificial intelligence gained wide opportunities in various industries, and…
03
Sep
2024

Performance Analysis on Deep Fake Detection

Communications of the IBIMA
A deepfake is a type of synthetic media, image, video or audio of a person in which their physiognomy has been digitally altered, using artificial intelligence, particularly deep learning techniques, so that they appear to be someone else, typically used maliciously or to spread false…
02
Sep
2024

The Impact of Artificial Intelligence and Social Media on Relationship Marketing for Customer Satisfaction

Journal of Marketing Research and Case Studies
Nowadays, artificial intelligence and social media play essential roles in relationship marketing. AI improves customer engagement with tailored suggestions or automated reactions, while social media channels are essential for SMEs to engage and interact with customers more personally. Furthermore, digital technologies have fundamentally transformed the…