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Product placement is a booming practice that, in some cases, seems as the viable alternative to traditional advertising. The paper discusses the growth of the promotional technique of product placement. The size of the product placement industry and its penetration of different mediums are closely…

Nowadays, TV commercial spots efficiency became a major question which preoccupies marketing and commercial professionals. Experimentation is frequently used by researchers in order to model and assist marketing decisions. Within this framework, this research aims to apply a « joint analysis » statistical study in order…

Dermatofibrosarcoma protuberans (DFSP) is a rare cutaneous neoplasm with a high frequency of recurrence after inadequate primary treatment. It is most commonly seen in individuals in their third to fifth decades but has been reported in all age groups. Literatures regarding Dermatofibrosarcoma protuberans accounts for…

Several different methods are used for assessing the usability of websites. The ‘usability’ of a website describes how competently and easily a user or visitor without any proper training can interact with the site. Nowadays, social networking systems have become a major medium for online…

UDP glucuronosyltransferases (UGTs) are a family of enzymes that glucuronidate a variety of exogenous and endogenous compounds, including androgens; which makes them more hydrophilic, changes biological activity, and aids biological excretion. UGT2B17 has been identified as the major enzyme for testosterone glucuronidation, where UGT2B15 has…

Background: Glutathione S-transferases (GSTs) are members of the phase II biotransformation enzymes that play a key role in cellular detoxification of chemical carcinogens and xenobiotics. Variations at GST genes have been reported in different human populations, and some association studies have reported increased risk for…

Business clusters consist of economic structures assuring the often tenuous link between research regarding efficient national industrial policies, and regional planning and territorial anchoring issues. From this perspective, the logic of a synergy pertinent to global and local issues remains to be created around a…

Tuberculosis is an infectious diseases of animals which causes heavy economic losses in livestock. A total of 17601 animals including 9021cattle and 8580 buffalo were screened for tuberculosis at five government and fifty private livestock farms in Punjab, Pakistan from 2006 to 2010. Out of…

There is a growing interest in cloud computing due to its various benefits such as the efficient utilization of computing resources. However, privacy and security concerns are among the main obstacles facing the widespread adoption of this new technology. For instance, it is more desirable…

In the field of project management, rapidly changing environments are newly recognized and of increased challenge. Old-fashioned inflexible methods, focused around process control, are considered obsolete. Along with the increasing diffusion of project management worldwide, a comprehensive governance principle does not yet address this objective.…