The Effect of Technology, Human and Social Networks in Serviceable Cross-Culture Business to-Consumer (B2C) Websites
Journal of Internet and e-business Studies
Business to-Consumer (B2C) e-commerce becomes more composite with the emerging growth of web services. Online Buyer expectations are often not taken into consideration in global and local B2C websites. Serviceability has made its approach into the e-commerce mainstream and emphases on how the web developers…