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Social media – especially for young generation Z – have become an essential tool for establishing private, professional and consumer relations. People from generation Z constitute an increasingly demanding group of customers. The aim of the paper is to find out how representatives of generation…

The article analyzes the methodological approaches to the assessment of economic losses from road traffic accidents, including in terms of meeting the needs of the main groups of users of these methods. The results of the study showed that in the developed countries of the…

Digital transformation or «Industry 4.0» appears on the agenda of companies all over the world. The hotel and restaurant business is a diverse, highly competitive industry and belongs to one of the fastest growing service sectors with significant potential for the development of digital technologies.…

The phenomenon of population ageing is a modern demographic process that has never occurred before on such a scale and with such an intensity, and affects societies in Europe and other developed countries worldwide. Hence, the human factor seems to gain importance in modern organisations,…

The constant increase in energy demand among local communities, which is a natural consequence of the desire to improve the quality of life, as well as the ongoing economic growth and civilization progress, breeds a worrying problem of fuel poverty, which remains at a persistently…

Todays’ market is ruled by several mobile devices applications for all types of proposes. Still, for many destinations, it lacks applications that work in an integrated way, combining cooperative mechanisms that allow the effective support the wide range of tourists need when they visit a…

The paper is devoted to the problems of assessing the effectiveness of digital business transformation. The author reviews the existing approaches to assessment, identifies the most representative methods and develops an integrated approach to evaluating the effectiveness of company digital transformation. This approach involves the…

In the paper, authors discuss issues related to implementation of IT technologies and social media in clinical research, as well as practical problems of human subjects’ protection. Technological development and development of health technologies, in particular, draw significant global attention to bioethics. Information security and…

The number of higher education institution in Indonesia both public and private increased in the last decade. With this kind of competition, it is more important than ever that universities find new ways to stand out and effectively market themselves to prospective students. The importance…

The general objective of this study is to contribute to the understanding of the relationship between strategy and organizational structure, namely how the use of Management Accounting and Control Systems (MACS) contributes to the successful implementation of the internationalization strategy and consecutively to the improvement…