Latest articles

17
Apr
2019

Contribution of Cultural Event to the Visitor’s Intention to Revisit and Recommend Tourist Destination Case Study: Dieng Culture Festival, Central Java, Indonesia

Journal of Southeast Asian Research
Indonesia, as the country richest in cultural resources in ASEAN, has opportunities to maintain its cultural resources and thereby increase tourism, and hosting cultural events is one of the ways to do so. Alluring events can motivate one to leave one’s place, visit the place…
16
Apr
2019

The Influence of Blogs on the Complain Intention: The Case of the Cruise Ship Industry

Journal of Marketing Research and Case Studies
This paper investigates the influence of service recovery in the consumer's complaint intention to obtain benefits on the cruise industry. The research model proposed and tested empirically was based on a sample of 164 cruise vacationers who had experiences of a past  service failure. The…
15
Apr
2019

“Intellectual Capital”: Major Role, Key Importance and Decisive Influences on Organizations’ Performance

Journal of Human Resources Management Research
The theme chosen for the scientific research “"Intellectual Capital": Major Role, Key Importance and Decisive Influences on Organizations’ Performance” aims to study the definitions, role, importance, valences and components of intellectual capital, as well as intellectual capital’s decisive influence on the level of organizational performance.…
12
Apr
2019

Factors that affect Employees Job Satisfaction and Performance to Increase Customers’ Satisfactions

Journal of Human Resources Management Research
In order to help the Jordanian industrial sector to minimize the amount of time and money currently spent on recruiting and training new employees due to the rapid employee turnover rate, this study aims to identify the factors which encourage employees to remain in their…
11
Apr
2019

Conditions of a Corporate Communication in the Industry 4.0: Case Study

IBIMA Business Review
In recent years, the conditions for the functioning of enterprises have changed revolutionarily. These changes are so significant that it is more and more often referred to as the Fourth Industrial Revolution. A company operating on the market has to take up the challenge of…
10
Apr
2019

Evaluation of Implementation’s Impact of E-Learning Projects

Journal of Internet Social Networking and Virtual Communities
For the current research, we have used several world databases in order to seek relevant articles on methods and mechanisms for evaluating ICT investment projects at an international level. Thus, we have identified and analyzed hundreds of articles published in – more or less famous…
08
Apr
2019

Questioning if Macro-Systemic Top-Down Approaches Should Be Used to Develop Smart Cities of the Future

Journal of Administrative Sciences and Technology
Cities differ greatly from one to another, even if they serve the same essential purposes. Moreover, they should collaborate at all levels for producing synergistic effects, therefore, their major smart solutions should be standardized or at least compatible, whilst adapted to the local contexts. Cities…
05
Apr
2019

Online Negative Reviews in the Hospitality Industry: Moving from problems to Opportunities

Journal of Marketing Research and Case Studies
The aim of this research is to understand better the dynamics of online negative reviews. Particularly, we want to explore the relationship between service recovery online and customer satisfaction in the hospitality industry. Based on the concepts of service failure, service recovery, and satisfaction, a…
04
Apr
2019

Light GBM Machine Learning Algorithm to Online Click Fraud Detection

Journal of Information Assurance & Cybersecurity
In the current web advertising activities, the fraud increases the number of risks for online marketing, advertising industry and e-business. The click fraud is considered one of the most critical issues in online advertising. Even if the online advertisers make permanent efforts to improve the…
03
Apr
2019

The Impact of Technology-Based Incubators in Creating a Sustainable and Scalable Startup Culture in Emerging Economies: A System Thinking Model

Communications of the IBIMA
University incubators are becoming a key stakeholder in creating a startup culture in different societies around the world, both developed and developing.  The entrepreneurship ecosystem is built around a variety of stakeholders; however, the role of human capital remains invaluable.  The passion, technology-savvy growing generation…