Latest articles

This paper analyses and presents the transition of SMEs in global prospects, taking into account the processes, impact and influence of internalization, globalization and artificial intelligence. The research was done by examining how SMEs’ Internalization and Globalization could have such an impact on their integration…

Product quality and industry-public relationships enhance organisations' reputations worldwide. In Nigeria, both are critical to the automobile industry already bugged by public distrust and low confidence. Thus, the study examined the public relations (PR) actions of indigenous automobile companies amid these challenges. It looked at…

The existence of several different degrees of restructuring, uneven dynamics, the transition from a natural monopoly to a competitive market with new strategic and economic opportunities are among the defining features of the natural gas market that transform it into an important pillar of the…

The objective of this article is to present a bibliometric analysis by exclusively using the Web of Science database to determine the research areas with the greatest concentrations on the correlation analysis of two basic concepts for global economic progress: "start-up" and "business performance". The…

Counterfeiting and piracy have become global twin problems of immense magnitude. They jeopardize the image-building efforts of corporate organisations, governments and businesses. Universally, they pose a serious threat to the public perception, growth and smooth running of the beauty and cosmetics industry. Therefore, the study…

Primary healthcare is an essential part of the 1978 Global Health for All, the year 2000 Millennium Development Goals (MDGs) and the 2016 Sustainable Development Goals (SDGs). Internet, especially social media, now appeals to city people searching for well-being experts for border-free help and advice…

Today, the Food and Beverage (F&B) sector focuses more on using innovative marketing technologies to introduce their products and enhance their company's image. However, consumer adoption technology of products or services continues to be a challenge for the marketer in the market. This is because…

Purpose: The aim of the literature analysis and the research on the company was to develop a set of factors which allow assessing the effectiveness of its functioning. The Balanced Scorecard was taken as the basis for selection. Design/Methodology/Approach: The subject of the study is…

This article shows the opinion of Ukrainian students (from six different cities of Ukraine) about the quality of distance learning after having one-year experience with such type of education during Pandemic times. The survey was conducted in several main directions: attitudes towards distance learning, key…

Digital technologies and digitalization are key elements of the Fourth Industrial Revolution and part of the digital transformation and provide innovation for businesses of different sectors and size categories. The use of digitalization, together with the integration of digital technologies in enterprises, results in a…