Latest articles

Students’ commitment has been a concern for educational institutions, especially during the pandemic and due to the digital transformation. Accordingly, this research investigates the impact of academic self-efficacy on satisfaction and students’ online commitment. It also examines the moderation role of digital nudging and gender,…

The main goal of this paper is to understand whether there are different motivational factors of decision-making processes to attend a conference from people of different nationalities (namely Portuguese and Germans) as well as their social media usage and preferences. After the literature regarding the…

This paper presents the key concerns of offshore wind turbine Original Equipment Manufacturers’ (OEMs) Product Portfolio Management (PPM) functions for the predicted turbine growth. In addition, it provides possible improvements within the portfolio decision process through available cost forecast equations for turbines’ main components. This…

 This paper comprises the research of the impact that taxation exerts on the economic growth rate in Denmark, Norway and Sweden, through an econometric approach during the years 2002 – 2018. The analysis is based on the estimation of a Panel Data model by taking…

This paper aims to investigate how economic institutions affect the growth of selected post-soviet countries. The data collected for this research cover the period between 1993 and 2019. Four variables (Corruption control, Political Globalization, Human Development Index, Internet per user) under the head of economic…

The objective of this study is to analyze the deforestation of forest cover in the Apurimac region between 2001 and 2020 using the Google Earth Engine (GEE) platform, a planetary-scale platform for the analysis of environmental data. The methodology used in the analysis of the…

The future will no longer be like the past as the world witnesses constant changes that affect people’s everyday life. In fact, with the outbreak of the COVID-19 pandemic, organizations were challenged to adapt their business to the changes, and brands were forced to  quickly…

In the 21st century, businesses and communicators have faced new challenges. In the era of modern technology, internationalization and globalization, marketing communication implements new tools, trends and opportunities. Internet and technological development have opened up the potential for two-way marketing communication and online as well…

A fundamental premise for understanding and forecasting the functioning of a system, modeling is a method that aids in the development of any phenomena, without question. Marketing modeling is a concept that is seldom utilized in university marketing. Any organization's marketing activity necessitates the use…

The turbulent environment, characterized by dramatic changes and chocks such as global crises and dissolution of many centrally planned economies during the last decades, has demonstrated that rigidity associated with strategic planning does not provide universal solutions. Therefore, more flexible schools of strategic thought –…