Latest Communications of International Proceedings articles

14
Dec
2020

Neuroscience Techniques in Studying Advertisements Effectiveness: An Experimental Investigation

Innovation in Marketing Strategies, Customer Engagement and Satisfaction: 36MKT 2020
The aim of the article is to familiarise the reader with the procedure of conducting marketing studies with the use neuroscience techniques including electroencephalography (EEG), galvanic skin response (GSR), electrocardiography (ECG), and eye tracking (ET) in order to identify those characteristics which should be present…
14
Dec
2020

Selected Forms of Support for the Development of Small and Medium-Sized Enterprises (SMEs) by the Public Sector at the Local and Regional Level

Strategy, Innovation, and Organizational Effectiveness: 36MGT 2020
Supporting the sector of small and medium-sized enterprises (SMEs) by public sector institutions takes place through a variety of instruments such as: ranging from advisory and educational programs to financial support through various loan funds, subsidies, including grants in EU funds in the case of…
14
Dec
2020

Development of New Medical Device – Investment Evaluation

Economic Development - Global Perspectives on Investment, Security, and Growth: 36ECO 2020
The entrance of company into the regulated market for medical devices is associated with compliance with many regulations, ordinances and laws. On the other hand, the production and sale of medical devices is very promising, in all economic periods. In May 2021, Europe is facing…
14
Dec
2020

Sustainable Development of Project Management in Energy Companies: The Digital Economy Context

Project Management Strategies and Success Factors: 36PMGT 2020
Sustainable development is a concept that has recently appeared in economics. The question is what influences the sustainability of development? Can the systematization of project management have a positive impact on the sustainability of the development of a company, sector or economy? How is industry…
14
Dec
2020

Pandemic Challenges for Bodies of Local Self-Government in Europe

Public Administration, Governance, and Smart Cities: 36PublicAdm 2020
The coronavirus pandemic in Europe has shown that moderately centralized unitary states, as well as small countries, have been able to deal with it most effectively, enabling the center to carry out its orders quickly on the ground. In addition, the need for large-scale state…
14
Dec
2020

Potential Management of the Enterprise from the Position of Functional Approach

Strategy, Innovation, and Organizational Effectiveness: 36MGT 2020
The potential of the enterprise is considered as a system of opportunities to achieve development goals within the functions defined by the structure of the enterprise. In turn, the management of the enterprise potential is disclosed as a specific function of management. It is proved…
14
Dec
2020

Patent Landscapes as a Tool for Determining Science and Technology Priorities in Government Contracts

Information Technology and Organizational Innovation: 36ISM 2020
Patent landscapes are a modern tool for analyzing and presenting the results of patent research using innovative visualization technologies. Work on patent landscapes - patent mapping (patent mapping) - includes statistical and intellectual analysis of patent documents in order to make a picture, reflecting the…
14
Dec
2020

Design of Payment Rates for Pollutant Discharge into Water Bodies

Sustainability and Environmental Management: 36ENV 2020
While understanding that the environment is a set of components allowing for provision of environmental sustainability, special priority should be given to the issues of adverse impact on nature, particularly, the problem of quality deterioration of water bodies when polluted with harmful substances in the…
14
Dec
2020

Design and Execution of a Manipulator with 6 Degrees of Freedom Controlled by a Smartphone

Smart Manufacturing and Industrial Engineering: 36IndMGT 2020
The article presents the methodology of proceeding while designing a manipulator with 6 degrees of freedom. The main goal of the project was to produce as many elements as possible using a 3D printer and to ensure maximum load capacity of 0.5 kg in the…
14
Dec
2020

Global Sharing of the Proceeds of Global Carbon Tax

Sustainability and Environmental Management: 36ENV 2020
Economists generally agree that the best way to achieve optimal control of carbon gasses is by globally uniform emission charges equal to the best available estimates of the global marginal social costs of emissions. Prices equal to global marginal social costs motivate efficient economizing, and…