Latest articles

10
Sep
2019

Connecting Identity and Image of City Branding in Kota Tua (Old City) Jakarta

IBIMA Business Review
The Old City which is called Kota Tua is a historical tourism place in Jakarta which was built by Dutch colonialism in the 17th century. At that time, this location was the center of a Dutch company for spice trade also provided the original town…
09
Sep
2019

Boosting Cultural Heritage in Rural Communities Through an ICT Platform: The Viv@vó Project

IBIMA Business Review
Rural regions concentrate on themselves a very rich set of ancestral traditions. The perpetuation of such traditions has been achieved through transmission between generations. Unfortunately, all this knowledge is typically elders-centered and it lacks effective processes of digitalization, storage and providing-systems for that all this…
06
Sep
2019

How Social Inclusion Promotes Sales: An Analysis of the Example of Employing People with Disabilities

Journal of Marketing Research and Case Studies
Although social inclusion is an important aspect of corporate social responsibility (CSR), it has received little attention in the literature and research on the subject. However, it is increasingly recognized that more attention needs to be paid to this area: When making purchasing decisions, customers…
06
Sep
2019

Smart Grid Concept as a Perspective for The Development of Ukrainian Energy Platform

IBIMA Business Review
The article analyzes the prospects for the development of the energy industry in Ukraine and the world with the Smart Grid technology use. A model of the Smart Grid concept was built, which consists of the principles of construction, key requirements (values), functional properties (attributes),…
05
Sep
2019

Accounting and Verification of Sustainable Enterprise Development Reporting

IBIMA Business Review
The mechanism for indicators formation of the social components of sustainable development reporting was improved through substantiation of accounting and non-accounting information support and a development of an algorithm for their formation, which is the basis of a new information disclosure format for participants in…
05
Sep
2019

Parameters for a Genetic Algorithm: An Application for the Order Batching Problem

IBIMA Business Review
This article aims to validate the parameters of a genetic algorithm for the order batching problem (OBP) in warehouses by defining the parameter values offering the best solution performance. Thus, a description of the OBP and the solution approaches based on item-oriented and group-oriented genetic…
04
Sep
2019

Research Opportunities for Supplier Selection: An Analysis from Literature Reviews

IBIMA Business Review
This article aims to identify different literature reviews of supplier selection to analyze the topics addressed in these documents, and suggest research opportunities for future literature reviews in issues that have not been addressed in the literature or require a deeper approach. This study states…
03
Sep
2019

Management of Domestic Marketing of Service Enterprises

IBIMA Business Review
A classification of contact personnel was proposed and a provision was developed on the assessment of its competencies and their impact on the potential of internal marketing, which provide for the construction of a graphical model that reflects the level of resource, process and strategic…
03
Sep
2019

Book Piracy Behavior among College Students in Indonesia

Journal of e-Learning and Higher Education
Piracy, or the counterfeiting of a product, remains an important global issue. This research aims to examine the factors that influence university students’ intention in the piracy of academic books. The research conducted is based on previous attitudes toward piracy behavior, subjective norms, and perceived…
02
Sep
2019

Persuasive System Design Principles that Impact the Usability of Smartphone Applications

IBIMA Business Review
The study examines the impact of persuasive system design principles (PSD) on the continued use of WhatsApp users. A cross-sectional survey was employed to collect data from 488 participants living in Germany, the Kingdom of Saudi Arabia, the Netherlands, and Malaysia, representing varying cultural backgrounds.…