Latest Communications of International Proceedings articles

19
Dec
2020

A Novel Infrastructure 2 Pedestrian Approach to Increase Human Life and Health Safety

Health, Safety, and Healthcare Management: 36Health 2020
This paper presents a novel Infrastructure 2 Pedestrian approach to increase human life and health safety. After introducing the reader to the subject of the issue, the authors motivate their research area to improve pedestrian safety on the roads. In addition to purely human arguments,…
19
Dec
2020

Perception of Consumer Generations on Influencers’ Posts in Social Media

Social Media Marketing and Consumer Behavior: 36eMKT 2020
The purpose of this article is to analyse the perception consumer generations have on influencers’ posts on various Social Media platforms such as blogs, YouTube, Instagram and Facebook. The research methodology will consist in interpreting the results of a questionnaire applied to a number of…
19
Dec
2020

Expert Opinions as a Method of Diversification of Sources in Qualitative Research in Management Science

Strategy, Innovation, and Organizational Effectiveness: 36MGT 2020
The main problem of the article is a question: how to increase the credibility and variety of sources in qualitative research, especially in those areas of management science that cannot be directly verified by quantitative methods. The main aim is to assess the possibility of…
19
Dec
2020

The Current Status of Social Entrepreneurship Activity among Public University Students in Malaysia: Empirical Study

Entrepreneurship and Innovation in a Global Context: 36Entrep 2020
The main goal of this study was to identify the level of human capital among public university students who involved in social entrepreneurship activities in Malaysia. This study was conducted using a quantitative approach, where stratified random sampling was used on 797 students from three…
19
Dec
2020

Leveraging on Social Inclusion Theory in Explicating the Link between Women Empowerment and Environmental Performance of Farms in Nigeria

Sustainability and Environmental Management: 36ENV 2020
Pollution or environmental degradation due to agriculture is a major problem in Nigeria. This threatens the capacity for future agricultural production to meet the rising world population expected to grow to almost 10 billion by 2050 (UNDESA, 2019). This paper explores empowerment of female Nigerian…
19
Dec
2020

Bilateral Investment Treaty and Foreign Direct Investment: Game Analysis Based on the Signal Model

Economic Development - Global Perspectives on Investment, Security, and Growth: 36ECO 2020
The bilateral investment treaties (Bilateral Investment Treaty, BIT) are a signal delivered to investors by the host country. The effective condition of the signal lies in the difference of BIT compliance cost, so investors have the basis to distinguish different types of host countries. Based…
19
Dec
2020

Sustainable Development of the EAEU Financial Market: Refining Research Methodology

Finance, Markets, and Economic Stability: 36FIN 2020
The paper addresses the methodology of research on the sustainable development of the Eurasian Economic Union (EAEU) financial market, the main elements of which include relevant concepts, hypotheses and approaches to testing these hypotheses. The paper describes the most important initiatives in the field of…
19
Dec
2020

Financial Balancing in Creating Shared Value in Ukraine

Finance, Markets, and Economic Stability: 36FIN 2020
The manuscript focuses on the fact that creating shared value (CSV) is a new managerial practice of improving the financial efficiency of a business and ensuring the effective cooperation between the state, business, and society. The correlation of relative volumes of positive and negative factors…
19
Dec
2020

Internal Marketing and Burnout: An Exploratory Analysis in Romanian Health Care Organizations

Innovation in Marketing Strategies, Customer Engagement and Satisfaction: 36MKT 2020
Burnout is an increasingly prevalent syndrome among physicians, with specific organizational factors contributing to its alleviation. This study aimed to assess the prevalence of burnout, its association with Internal Marketing (IM), and the use of IM practices within Romanian health care organizations. 332 Romanian physicians…
19
Dec
2020

Some Remarks to Behavioral Aspects of Brand Management from the Perspective of Foreign Market

Innovation in Marketing Strategies, Customer Engagement and Satisfaction: 36MKT 2020
Aspects related to the country of origin of the brand are traditionally identified with cultural identity, political climate, language, history, landscape relief, economic and technical development, as well as religiosity and population. Based on these elements, the country's image can also be understood as an…